Wednesday, 19 October 2011

Good is... Tribal body modification

Why?
1. Every process has a story and meaning behind it.
2. It is a mean of communication between tribes people.
3. It is visually beautiful and unique to traditions in the western world.
4. Todays fashion and trends in our culture are increasingly influenced by tribal wear and body adornment.
5. To become more aware of such practices is to broaden your cultural knowledge.

I intend to...
Promote a carnival celebrating the traditions and practices of African tribes people, focusing on body modification.

...to a group of...
people that are interested in world culture. My audience would be similar to that of Notting Hill carnival. Also to body modification enthusiasts, everyone who is interested in anything from henna tattoos to scarification.

...that...
Not all body modification is gross and over the top, it can have culture and meaning and can be truly beautiful.

In order to achieve this I will produce...

PRODUCT
Illustrations influenced by my research on poster format, contained in packages that also include a keepsake and information pack to be given out either before or at the carnival to promote.

RANGE
I will produce a range of illustrations to display on the posters and different information packs to accompany each one.

CONTEXT
The packages and posters could be sent to schools and universities to promote the event,  and also given out or sold at the carnival to educate and as a souvenir.

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